Gaining millennial interest for a CPG brand is a common challenge marketers face. Grocery retail apps could be the answer. Millennial purchase behaviors are often erratic, not due to the fact that millennials themselves are erratic, but because of their reliance on technology. Currently, millennials make up one of the largest buying groups in existence. …
Grocery retail apps: Why they attract millennials to CPG brands Read More »
When my friends and I get together, talk always inevitably turns to basketball. The other day, one of my buddies was telling me a story about how he saw the most amazing college basketball game of his life during his senior year of high school back in 2006. He said he’d never been to a …
Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.
Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.
Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.
