I may be a pretty skilled grocery shopper these days, but it wasn’t always that way. In fact, when I was younger, I went to the store one time without a list and totally forgot everything I needed. Did I say one time? Because it was really probably way closer to six or seven times. …
In CPG advertising in the past, much of the marketing was done through retailers via in-store advertisements and shelf placement. Retailers acted as middlemen that passed the CPG products to the masses. Direct to consumer sales was not an area most CPG brands spent time on. That all changed with the arrival of the digital …
Is CPG advertising ready for the digital age of shopping? Read More »
Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.
Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.
Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.
