How To Seize The Opportunity Of In-Store Marketing And Promotions
The past decade—and particularly the past two years—have seen exponential growth in the utility of digital tools for marketing teams to leverage. Audiences can now be targeted better, messaged more effectively, and, in the case of promotions and discounts, be smartly served optimized prices to motivate sales without sacrificing margins. At the end of the day, what all […]
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