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The most effective marketing channels for CPG brands to reach customers

The most effective marketing channels for CPG brands to reach customers The most effective marketing strategy for CPG brands is an omnichannel strategy. You’re likely already dividing your marketing budget between traditional broadcasting, print advertising, digital advertising, and maybe social media—and all of these channels work together to increase brand awareness and hopefully steal market […]Read more

4 ways to improve customer experience in retail

4 ways to improve customer experience in retail Friction is the biggest obstacle to a positive customer experience in retail. Whether it’s waiting in line at the cash register or getting lost in the aisles, struggling to find a salesperson, or discovering your order isn’t ready for pickup, customers feel frustrated and annoyed by these […]Read more

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