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Customer Loyalty & Rewards

Retail Refined Podcast: Strengthening Customer Loyalty with Data

When supply chain issues and panic buying left grocery shelves empty for weeks, shoppers had to consider alternative options when their go-to brands weren’t available. In fact, in the height of the pandemic, 85% of consumers said brand names no longer mattered, and 69% said they would purchase a different brand if their preferred brand […]Read more

Which customer loyalty marketing variables are most influential for repeat engagement?

Customer loyalty involves an ongoing, positive relationship between a customer and a brand or retailer. Loyal customers are invaluable, especially since 80% of a company’s revenue comes from 20% of their existing customer base. They also have a higher conversion rate—the probability of selling to an existing customer is 60% to 70%, while selling to […]Read more

Retail mobile app vs. responsive website: Which is better?

How important is customer loyalty to retailers today? Consider this: While 80% of a retailer’s future revenue is dependent on 20% of its existing customers, the average American retailer loses 15% of its customer base each year. Understanding how to juggle this revolving door of customers while still maintaining your most valuable shoppers is critical […]Read more

Inaugural 10.10 Shopping Festival to Deliver the Holidays to American Consumers

Coresight Research partners with Shopkick’s Shopper Appreciation Weekend and Fashwire to launch new shopping holiday and get consumers acting early. Coresight Research, the global research and advisory firm specializing in retail and technology, Shopkick, and Fashwire, an AI driven two-sided B2B and B2C global fashion marketplace, today announce the 10.10 Shopping Festival, a new shopping […]Read more

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