LGBTQ+ Consumers Look for Genuine Brand Support That Outlasts Pride Month
As preferences shift, many are looking for long-term action past pride month Every Pride Month, there are conversations about how to do things the right way—avoiding mistakes and inauthentic gestures. To better understand how brands
Non-Essential Spending on the Rise as Americans Feel More Financially Secure
Shopkick survey finds in-store shopping on the rise; apparel, dining out and travel top consumers’ 2021 summer budgets With widespread vaccination eligibility and COVID-19 restrictions lifting in many states, a return to normalcy could be
After More Than a Year of Zoom Holidays, Americans Will Gather to Celebrate Mother’s Day
Shopkick survey finds most Americans plan to celebrate Mom in person and shop in-store for gifts this year This Mother’s Day, the majority of Americans are ready to celebrate Mom in person after a year
Retail Refined Podcast: Strengthening Customer Loyalty with Data
When supply chain issues and panic buying left grocery shelves empty for weeks, shoppers had to consider alternative options when their go-to brands weren’t available. In fact, in the height of the pandemic, 85% of
Most Americans Say Pandemic Has Made Them More Conscious Consumers
New Shopkick survey compares consumer behavior, concerns, and spending habits over the past 12 months
Super Bowl Ads Fell Short on Influencing Purchase Decisions
Shopkick survey uncovers why consumers were not swayed to spend, and which brands came out on top Brands may have dished out upwards of $5 million each to place an ad during this year’s Super
Despite Vaccinations, Americans Still Expect Safety Precautions When Shopping In-store
Shopkick survey uncovers consumer sentiment toward COVID-19 vaccines and how it will impact current shopping habits For some, widespread vaccinations offer a glimmer of hope that life will soon return to normal. However, with many
Touchdown in Lockdown: How Americans Plan to Celebrate the Super Bowl
Shopkick survey finds that for most consumers, safe viewing parties matter, brand names do not
Surging COVID Cases Means Stocked Pantries: Consumers Stockpiling More Now Than in March
Shopkick survey finds rising concerns about COVID are leading to empty store shelves as consumers revert to stocking up
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