Shopkick and Moburst Win Award for Most Effective Video Campaign

We’re excited to share that Shopkick’s TikTok campaign with Moburst, an award-winning mobile success agency, took the win for “Most Effective Video Campaign” at this year’s Mobile Marketing Magazine Awards!

The Mobile Marketing Magazine Awards celebrate the accomplishments of digital marketing teams across the world that are making an impact through the power of mobile. 

During the pandemic, Moburst and Shopkick worked together to accelerate Shopkick’s mission to make everyday shopping fun, rewarding, and meaningful. When the launch of our first TikTok awareness campaign didn’t resonate the way we’d hoped, the team quickly pivoted to create more authentic and informative content, rather than traditional ads that mobile users often scroll past. This new strategy was a major success and helped us share just how fun and easy Shopkicking can be with consumers across the country!

Thank you and congrats to our partners at Moburst – we look forward to exploring new opportunities together and creating awesome content for Shopkickers everywhere!

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Dima Volovik

EVP of Product and Engineering

Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.

Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.

Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.