Introducing Mobile Shopping

Introducing Mobile Shopping

Gabriele Pansa, Product Lead

To date, the Shopkick experience has delivered engagements throughout the consumer purchase journey, starting with native content placements and connecting to validated in-store purchases. But today’s consumers are learning about, researching and purchasing products online more than ever before. That’s why we’re so excited to offer Mobile Shopping in the Shopkick app.

Mobile Shopping realizes our vision of rewarding users for every step of their shopping journey, by evolving our tried-and-true in-store experience to include online engagements. This ultimately gives our highly engaged users the choice to determine when and where they want to shop.

Welcome Online Stores & Online Offers

The new experience brings together some of the best elements of Shopkick –the discovery, the joy, and the kicks– to give shoppers more ways to  discover and purchase than ever before.

Online Stores

 

Starting this week, users will find a new section featuring Online Stores in the Shopkick app. Initial launch partners include: Jet, Groupon, eBay, Spring, Boxed, and Apple.

Engaging with each Online Store in the mobile app will direct the user to visit either the partner site or app where they will have new ways to earn kicks for mobile shopping:

  • Kicks for visiting and shopping at a partner store
  • Kicks for online purchases completed in the partner store

Online Offers

In addition to Online Stores, users will also see brand new Online Offers. Online Offers will incentivize discovery and consideration of products, categories, brands, and promotions.

Each Online Offer will link to one of our online store partners where users will be able to earn:

  • Kicks for viewing and engaging with a specific online offer
  • Kicks for any online purchases completed on the partner store

https://www.youtube.com/watch?v=uAqzimUzeA4

 

Mobile Shopping helps businesses get results

Mobile shopping allows businesses to reach consumers on Shopkick across even more touchpoints, engaging shoppers throughout the entire purchase journey.

Today’s shoppers expect incentives to visit, consider, engage and buy whether they shop in-stores, online or on their mobile devices. Shopkick is now able to support partners in both brick-and-mortar as well as m-commerce by offering shoppers new online kick rewards to facilitate discovery, build awareness, encourage consideration, and drive engagement.

Benefits for partners include:

  • Quality engagements from highly engaged shoppers
  • End-to-end shopping experience that drives awareness, consideration and conversion
  • Brand recognition and customer loyalty
  • Purchase conversion and increased share-of-wallet

 

Mobile Shopping is now open to businesses in the US. To learn more, please contact us at partners@shopkick.com.

Stay tuned for more exciting news about what’s next!

ABOUT THE AUTHOR

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Dima Volovik

EVP of Product and Engineering

Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.

Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.

Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.