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The beach towels are still sandy, but if you ask many American families, back-to-school season is already in full swing. You may have even noticed that the school supply aisle in y...
Blog
Frozen food brands are becoming increasingly popular as consumers seek out meals that are quick, cost-effective, and easy to prepare. According to a recent survey conducted by Shop...
In a competitive marketplace, frozen food brands often struggle to stand out. Enter Shopkick, a platform designed to empower these brands and enhance visibility. By leveraging innovative strategies, Shopkick helps frozen food products capture attention and drive sales. Discover how this approach fosters deeper connections with consumers and transforms the frozen food aisle into a vibrant showcase. Explore the future of frozen food marketing!
Blog
Marketing Resilience in a Shifting Economy: Data-Backed Tactics for Retailers and CPG Brands
How to strengthen customer engagement and drive sales when consumer behavior is in flux...
Find out how brands can strengthen customer engagement and drive sales in the current market with various data-based tactics from Trax
Blog
Summer’s here! The sun is shining, and everyone’s ready for vacation. Though many are ready to hit the beach and explore the world, there’s one hurdle to jump: tariffs.
Accor...
Summer is here, but rising tariffs are reshaping how Americans travel, shop, and celebrate. From scaled-back vacations to budget-friendly BBQs, discover how consumers are adapting their summer plans—and how brands can stay ahead with smart insights and solutions.
Blog
It’s National Pet Day! Whether they’re winged, whiskered, scaly or tailed, our pets are more than just animals – they’re family. And it turns out that Americans show their ...
Blog
Today is National Snack Day, and Americans’ love affair with our sweet and salty treats is known worldwide. We have a staggering variety of choices at our fingertips–but which ...