If the only sure things in life are death and taxes, then tax refund spending is surely a seasonal shopping moment that shouldn’t be ignored. We recently conducted a survey to find out when Americans file their returns, and how they plan to spend their refunds. The majority of those surveyed (66%) expect a refund […]
Social listening is a great addition to your market intelligence toolbox. But is your brand really taking advantage of the wealth of information about your consumers that you could be harvesting from this rich digital soil?