Calling all retailers and CPG brands! Are you prepared for a revolutionary shift in retail? The industry is constantly evolving, and in order to stay ahead of the game, CPGs need to invest in the right tools and use AI algorithms to make data-driven decisions for your brand. With the rise of e-commerce and the […]
Boost Brand Loyalty with AI Merchandising: An Insight into 2024 Trends Read More »
At a AdWeek retail event Shopkick’s Vice President of CPG and Retail Partnerships, Stephanie McHale talked with Mondelez’s Regional Vice President, Omni Shopper Activation and Strategic Partnership, Steve McGowan. The event provided valuable insights into adapting strategies to meet the changing needs and preferences of shoppers. Here’s a recap of some key takeaways from the
Navigating the Consumer Journey: Awareness to Conversions Read More »
“If your goal is to delight – and you delight your consumers as much as you can – you end up disrupting those who were not delighting.” – Craig Dubitsky In his keynote speech at our inaugural Disruptors Series event in January, Craig Dubitsky, Founder of Hello Products, Co-Founder of eos, early-stage investor in Method
Disruptors or Delighters? Read More »
International Women’s Day is a day to recognize and honor the social, economic, cultural, and political contributions of women throughout history, in the present day, and will continue to do so in the future. It is a time to reflect on the progress that has been made toward gender equality and to acknowledge the work
Celebrating International Women’s Day (today and every day) Read More »
September 15 marked the start of Hispanic Heritage Month, which lasts until October 15. Here at Shopkick, we are proud to celebrate our employees and partners across diverse backgrounds and foster an inclusive culture both internally and within our app for our Shopkick Community. We are invested in learning about different cultures, as this is
Shopkick Celebrates Hispanic Heritage Month Read More »
Shopkick survey finds that 77 percent of consumers plan to take advantage of the sales tax-free weekend(s) in their state to save money on back-to-school shopping With US inflation being the highest it has been in four decades, consumers are looking for ways to cut costs — especially when it comes to back-to-school shopping. As
79 Percent of Consumers Expect Inflation to Impact their Back-To-School Shopping Read More »
Creating ‘sticky’ customer experience (CX) is about more than just brand loyalty – it’s about staying relevant and interesting to customers wherever they are in a buying cycle. In fact, argues Nick Pearse of agency Vertical Leap, the secret to sticky CX is engaging customers when buying intent is lowest: right after purchase. Customer experience
Sticky CX: How to Design Experiences that Keep Customers Coming Back Read More »
How to align brand values to today’s consumer expectations was at the center of topics covered at the recent 2022 CEO Summit hosted in New York City by the Jay H. Baker Retailing Center at the Wharton School of the University of Pennsylvania and the Retail Leaders Circle. The conference’s theme, “Values + Purpose: Leading
Marrying Consumer Expectations With Values Read More »
The world has yet to stop shifting dramatically. From the pandemic to inflation, retailers and brands alike have had to quickly adjust expectations and strategies, with the risk of being left behind. This was on full display at the Fancy Foods Show put on by the Specialty Foods Association (SFA). From Sunday,
Takeaways from the Summer Fancy Food Show: Insights, Trends, and Full Stomachs Read More »
Shopkick’s National Candy Month data reveals chocolate is king; Reese’s and M&Ms reign supreme With National Candy Month coming to a close, it is a perfect time to reflect on the who, what and why of the great candy buys. Shopkick, a leading shopping rewards app, asked America all about their favorite confectionery and found
Half of Americans Hide their Sugary Sweets in Secret Stash Read More »
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Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.
Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.
Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.
