Fun apps where you can make money for shopping

I like to use a spreadsheet on my computer to keep my budget. From talking with my family and friends, I know I’m not alone. In fact, I think most everyone I know is now tracking their finances this way, and why not? It’s super handy, easy to use, and you can access it via your mobile devices from pretty much anywhere!

I’ve also learned, though, that there are ways that my particular budgeting habits stand out. I seem to be the only one who has something on her books called “The Fun Budget.” Basically, The Fun Budget is exactly what it sounds like: the money I allocate each month to having fun. These days for me that tends to be brunches with my besties, happy hour with my crew, or weekend dinners at nice restaurants with—you guessed it—my friends. What can I say? I’m a social gal!

Today, I want to talk about how social butterflies like me who can’t ever seem to get enough time with their friends can make extra money just by using fun apps where you can make money for shopping! Of course, I do have a shopping budget, which is money I set aside for clothes, groceries, household products, and more. It’s money I absolutely have to account for and, to be quite honest, it isn’t always fun to spend. But, with the apps I’m going to talk about today, shopping actually becomes a treat, while also helping me save money—money I can funnel right back into my Fun Budget!

3 Fun Apps Where You Can Make Money For Shopping

There are actually many different kinds of apps where you can make money shopping, including gig apps, rewards apps, and coupon apps that help stretch your budget. They’re generally free—and if they aren’t, I say avoid them! They’re all pretty intuitive, too, and a whole lot of fun to use! Most importantly, these are apps you can use to get money back on your purchases or even to make extra money while you’re doing your weekly shopping!


Gigwalk can be a blast if you walk a lot, especially around an urban or suburban area. It’s kind of like a scavenger hunt for odd jobs. The way Gigwalk works is that the app gives you a map based on your location filled with red pins. When you select these pins, odd jobs pop up. They could be things like verifying product prices at certain stores or taking pictures of retail product displays. All of the gigs can be done quickly while you’re out doing your shopping.

The fun part comes in trying to find the jobs that pay the most. The prices for jobs can range anywhere from $3 up to as much as $100 and the money you make goes directly into your PayPal account. I’ve personally only seen a $100 job on my app once or twice, and, to be totally honest, I didn’t make it in time! But that’s all part of a scavenger hunt, I suppose. Anyway, I’ve had a blast using Gigwalk while I’m out shopping. It’s even given me a chance to practice my amateur photography because most of the tasks that Gigwalk asks you to do have to be verified through photos. So, that’s fun too!


SnipSnap is one of the apps that falls under the designation of coupon app. This one works a lot like paper coupons worked back in the day: you use SnipSnap to take photos of coupons that come in the newspaper or your junk mail and then the app transforms the coupons into digital, mobile-ready versions. The payment here comes in the form of the discounts you get on items you buy, letting you transfer saved money from your Shopping Budget to your Fun Budget!

I have a lot of fun using this app because it reminds me of when I was a little kid and my mom and I used to scour the paper and the mail for coupons together. (Usually while having cookies and tea!) Truth be told, most of the time when I’m using SnipSnap now, I still treat myself to cookies and tea. Anyway, you can also use SnipSnap to browse online directories of coupons your friends have snipped and, you know me, I love that kind of social element!


Last, but by no means least, we have my favorite of the apps where you can make money for shopping—Shopkick! The beauty and fun of Shopkick is that it basically turns the routine shopping you have to do anyway into a game. How it works is that it gives you points—called kicks—for everyday shopping routines, which you can later redeem for gift cards to your favorite stores.

For example, if you walk into featured stores, you get points; if you scan the barcodes of certain items in those stores, you get points; and when you scan your receipts after making purchases of certain items, you get even more points! It turns shopping into a fun quest for points, which add up to more savings.

You really can’t go wrong with any of the fun apps where you can make money for shopping, but, if I had to choose a favorite it would definitely be Shopkick. There are just so many different ways to earn points! And, quite honestly, the scavenger hunt setup is the most fun for me.

You really can’t go wrong with any of the fun apps where you can make money for shopping, but, if I had to choose a favorite it would definitely be Shopkick.

I’ve also had a blast engaging with other users on Shopkick’s Facebook page. There’s a really cool community of like-minded folks on there who love to share things like Shopkick tips and the latest cool meme their friends have sent. Hopefully, you’ll get hooked like I have and soon we’ll be there together, hunting for new deals and sharing ideas on how to earn even more kicks!

Looking for a fun app that lets you make money for shopping? Download Shopkick for free and join a community of Shopkickers who love the rewards of shopping with us!

Or join us on Facebook, Twitter, and Instagram and check in every day on your phone, no matter where you are, to learn about the hottest, newest deals.

Image courtesy Jirapong Manustrong

The top factors that influence consumer purchasing decisions you haven’t considered

Throughout the history, two primary factors have influenced consumer decision making: the internal and external locus of control. Those with an internal locus of control attribute their success to their own practices and abilities. Those with an external locus of control attribute success or failure to fate and external forces.

factors that influence consumer purchasing decisionsThese beliefs and practices can extend all the way to of marketing, and to how consumers purchase decisions are influenced by external and internal opinions. External opinions are related to the social perception of your brand, and what influencers in the consumers’ peer group think of the brand. Internal opinions are based on the consumer’s existing brand perception, as well as their emotional mindset when entering the path to purchase.

When attempting to influence consumer purchasing decisions, marketers need to focus on a combination of these two factors. Multiple tactics make this possible. For instance, marketers can either connect with a consumer one-on-one by sending a marketing message directly to them. Or, they can connect with consumers indirectly by first reaching influential members of the consumer’s peer group. Mobile marketing can be used in either situation to improve brand perception, connect with influencers and interact with consumers as they’re in the shopping aisle, and even help convert prospects into sales.

Social Groups As Factors That Influence Consumer Purchasing Decisions

Brands can’t make someone influential, but they can leverage an influential person to improve perception of the brand. This is why celebrity endorsements have become such a common method for reaching consumers. Yet even non-famous people act as influencers in their daily lives.

Consumers will have different levels of influence based on three group dynamic systems:

  • Reference group: A reference group is any group a consumer uses to model their behavior. As these groups evolve and change, the consumer’s behavior may also change. As an example, a consumer’s spending habits will be different when they’re with a group of single friends than when they’re with couples with children.
  • Family group: The role a person plays within a household will determine their spending habits. A mother purchasing for her family, for example, will likely be more price conscious than that woman’s teenage daughter.
  • Social status: This is the classic example of “keeping up with the Joneses” where a person of higher social standing often becomes the trendsetter their group. If a member leaves the group or a new person is added, social standings typically change within the group, too. Very generally, a new addition to a social group will hold less sway over the opinions in that group than an established member.

Depending on the group we choose to spend time with, our sphere of influence changes. For example, a woman may have a high sphere of influence when it comes to the purchase decisions of her household. At the same time, she may be a new member of her social group, giving her a lower sphere of influence over the purchase behaviors of those friends. In either case, spending decisions are impacted by those around us.

When brands want to leverage an individual’s social influence, they need to reach out to those with the most influence over the specific groups associated with that product. One of the best means of achieving this is through social media, which can provide brands the insights needed to identify ideal influencers. By understanding how someone impacts the groups they are a part of, brands can better target those customers who act as influencers in their social pools. These influencers can be reached individually with timely marketing messages delivered via mobile apps.

How Mobile Moments Influence Consumer Purchasing Decisions

The simplest and subtlest influences can impact consumer purchase decisions on a personal level. One watershed study revealed that when a supermarket played French music, French wine outsold all other wines. When German music was played, consumers opted for German selections. This study into subconscious level advertising laid the groundwork for the future of advertising and revealed just how impactful a single moment can be when a consumer is already in the shopping aisle.

Today, brands can create these moments through smartphones, connecting with consumers at any time, and wherever they may be. There are several ways brands can connect with individuals as they go about their daily lives:

  • Branded video content: Not all video content has to be advertising. Brands can better interact with consumers by offering content that reveals how to use products or gives an inside look at the company, for example. To make the most of this kind of subconscious messaging, a brand should ensure its logo is visible in the video and provide a call to action capable of converting passive viewers into buyers. Even among those who aren’t ready to purchase these cues stick. They also help establish the brand as an authority and can serve as an unconscious reminder of the brand when future purchasing opportunities arise.
  • Interactive mobile displays: Displays that encourage consumers to interact with products in the store are great options for gaining attention to a brand as they draw consumers to its products and encourage them to learn more. An interactive display may be as simple as providing product samples. Or, it may be more complex, like a makeup company providing product demonstrations via a touchscreen tablet or offering consumers the ability to digitally try on products via their smartphone.
  • Mobile apps: Mobile apps, like Shopkick, travel with consumers and can reach them when they’re most motivated to make a purchase. By incentivizing consumers’ visits via a mobile rewards program, such shopping apps can drive traffic. Take, for example, the case of a QSR working with Shopkick that wants to increase traffic to a location during midday. A consumer using the app during her lunch break who receives a notification of rewards available at the QSR is more likely to choose that location to dine.
  • Rewarded video: When trying to get consumers to watch advertising content, incentivizing them to watch to completion has been proven highly effective. Consumers who receive rewards for watching a video will be more receptive to the brand’s message, which can also lead to sales.

All of these moments can best be leveraged through a mobile app marketing campaign. Smartphones offer brands unparalleled access to consumers and even allow those brands to connect with them as they travel.

Both external and internal opinions of your brand act as factors that influence consumer purchasing decisions. Understanding these factors, as well as group dynamics, helps marketers reach the right influencers in the right circles.

In addition, using retail mobile apps can be a powerful means of connecting with a consumer when they’re in a buying mindset. Connecting with key influencers through mobile apps allows brands to create affinity, capitalize on powerful moments in the decision cycle, and even sway consumer purchase decisions.

Shopkick offers our partners a great way to connect with shoppers through an innovative shopping app. To learn more about how our app can benefit your brand, contact us.

Image courtesy of onephoto

Refresh your home for Spring with big kicks from

Spring has sprung, but it’s not too late for a spring refresh. From silky new sheets to plush towels, you’ll find everything you need to make your home feel fresh and new at

Plus, for a limited time, earn 10 kicks per $1 spent when you shop through the Shopkick app. That’s more than five times the normal kicks!

Spring refresh

Find great deals on home décor, clothing, and more for the whole family online Kohl’s online. Open the Shopkick app and check out some of our favorite finds for fresh bedding, chic furniture, stylish accents, and more!

bedding home decor from

Don’t have Shopkick yet? Download it now to join start earning rewards!

Happy shopkicking!