Half of Americans Hide their Sugary Sweets in Secret Stash
Shopkick’s National Candy Month data reveals chocolate is king; Reese’s and M&Ms reign supreme With National Candy Month coming to a close, it is a perfect time to reflect on the who, what and why
Inflation is Impacting 72 percent of Americans’ Summer Plans
Even amidst inflation concerns, Shopkick survey finds that 61 percent of consumers still plan to travel this summer Although consumers are faced with near-record inflation and looming recession concerns, they are still making plans for
2022 Summer Fancy Foods Show: What We Expect
On Sunday, June 12th, the Specialty Food Association’s Fancy Food Show kicks off, and Shopkick is excited to join the industry’s top emerging and leading brands from the first session to the last on Tuesday,
71 Percent of Americans are Driving Less Due to Rising Fuel Prices
Shopkick is Giving Away $10,000 in Kicks to Ease the Pain at the Pump The average price of a gallon of fuel has increased by approximately 47 percent ($1.36) since last year, and consumers are
Americans’ Shopping Habits Have Changed Due to Rising Prices and Stock Shortages
82 percent of consumers have noticed price increases on everyday essentials; 81 percent say it has affected the way they shop. Over the past year, consumers have been faced with significant supply chain issues and
Majority of Americans are Shopping In-Store for Valentine’s Day Gifts
Shopkick survey finds that 79 percent of consumers plan to make V-Day purchases at least a week before February 14. It has been an unpredictable start to 2022, but that is not stopping Americans from
Supply Chain Disruptions: Holiday Shoppers Already Experiencing Product Shortages and Delays
Rising shipping costs impacting consumers’ holiday shopping decisions Holiday shopping is in full swing, and many Americans (40 percent) have already started checking gifts off their lists. But according to recent data by Shopkick, a
2021 Holiday Expectations Study
As the winter holidays inch closer, Americans are already starting to think about how they will approach the biggest shopping season of the year, especially after many of last year’s celebrations were put on hold. To
CPG Industry Challenges 2021
The global pandemic has had a double-sided impact on the consumer packaged goods (CPG) industry. On the one hand, stay-at-home lockdown orders spurred incredible demand for several categories of consumer goods. According to a recent
How to Build an Effective Video Marketing Strategy
The benefits of video marketing are best reflected in the explosive popularity of video-first social media apps like TikTok and Instagram Reels. These apps emphasize authentically created, short-form videos that allow anyone to promote brands
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