Driving awareness and sales of back to school lunch staples during the back-to-school season Campaign Goals A popular peanut butter and jelly brand was looking to boost sales of its school lunch staples at national Walmart stores during the busy back-to-school season. Pre-shop, the company wanted to build brand awareness and consideration amongst an incremental audience, […]
Leading school lunch brand Read More »
Many retailers are faced with the challenge of increasing in-store foot traffic.
Find out why your retail conversion strategy may need to be revamped Read More »
Rarely has grocery shopping ever felt like a chore. From meal planning to letting me push the cart, helping to place groceries in bags at checkout to loading our car before we left, my parents always did a great job of including me on a weekly task that always felt like fun. To this day,
How to Make Grocery Shopping Fun for Kids Read More »
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Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.
Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.
Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.
