New gift cards now available on Shopkick

Want to score Amazon.com Gift Cards without spending a dime? Shopkick just made it even easier. You can now redeem your kicks (our version of reward points) for Amazon.com Gift Cards — perfect for everything from daily essentials to wish list splurges. 

 

Here’s how it works: 

Earn kicks just by walking into stores like Walmart or Target and opening the app. At the store? Scan product barcodes for more kicks — no purchase needed. Buy something and scan your receipt for bonus points. 

 

Prefer shopping online? Earn kicks by visiting and buying from popular sites like Groupon and QVC through the Shopkick app. 

  

Rack up enough kicks, and redeem them for Amazon.com Gift Cards (available in $5–$25 amounts) or other top retailers like Target, Walmart, Sephora, and Best Buy.

 

Don’t have the app yet? Download Shopkick now and start earning today. 

eBook: 5 Proven Marketing Strategies for Challenger Brands

The rapid adoption of digital technologies and evolving shopping behaviors are transforming the CPG industry. Never before have smaller, ”challenger” brands had this level of opportunity to quickly respond to changing consumer preferences and bring their products to market both online and in-stores.  However, with that opportunity comes many new challenges. Challenger brands must compete for wallet share against the more established corporations with big budgets, extensive distribution and established brand equity, as well as against many of the ”new” players that are marketing themselves similarly. How can challenger brands reach new customers to build awareness, drive engagement and ultimately sales of their products in the face of with limited marketing budgets and big competition?

 

Here are 5 proven marketing strategies for challenger brands:

1. Reach new customers before they even enter the store with engaging video content
2. Communicate with customers in-store and stand out at shelf
3. Incentivize purchase without eroding your profit margin by offering rewards not discounts
4. Gamify the shopping experience to keep customers coming back
5. Effectively track an omnichannel campaign for deeper consumer insights

 

To learn more, check out our eBook.

 

Webinar: Challenger brand strategies for CPG success

As a challenger brand in the CPG space, how can you stand out among the corporate brand portfolios and increase awareness for your products? With a limited budget, and in the face of ever increasing options, it’s critical to carefully consider where your marketing dollars will go the farthest.

In this webinar on demand, Shopkick brand expert Michael Reda talks about how challenger brands can create efficient, measurable and meaningful results.

You’ll learn how to:

  • Increase brand awareness without eroding your profit margin by offering rewards
  • Reach new customers before they even enter the store
  • Gamify the shopping experience to keep customers coming back
  • Effectively track an omnichannel campaign for deeper consumer insights