Success Story

Highbush Blueberry

Highbush Blueberry Council partnered with Shopkick to drive brand awareness and incremental in-store sales Campaign Goals Highbush Blueberry Council was looking for an innovative way to build awareness and consideration of its product offerings amongst shoppers at home, drive excitement and product engagement in-store, and ultimately influence purchase conversion at grocers across the nation. Shopkick […]

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Georgia-Pacific

Georgia-Pacific partnered with Shopkick to drive awareness and sales during its new product launch Campaign Goals When Georgia-Pacific launched its Dixie Ultra® Deep Dish Plates, the brand partnered with Shopkick to build awareness and drive trial and consideration for the new, innovative product. Georgia-Pacific was looking to educate consumers on Dixie Ultra® Deep Dish Plates

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Halo Top

Driving awareness, consideration and sales while scaling distribution nationally Campaign Goals Halo Top was scaling distribution and looking to build awareness and drive trial of the full portfolio of Halo Top flavors sold at national retailers. Shopkick Solution Shopkick first built awareness and consideration of the full portfolio of Halo Top flavors through engaging video

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Kellogg’s

Supporting the new product launch of Nutri-Grain Bakery Delights Crumb Cakes Campaign Goals Kellogg’s was launching a new product, Nutri-Grain Bakery Delights Crumb Cakes, and they partnered with Shopkick to reach and engage consumers across their entire purchase journey to build awareness and drive trial and consideration. Shopkick Solution Shopkick first introduced the product and

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Bomb Pop

Bomb Pop partnered with Shopkick to reach new audiences, boost awareness, and drive sales around the 4th of July Campaign Goals Popular frozen treat brand, Bomb Pop, was looking to reach shoppers in a 4th of July shopping mindset and boost sales of its festive products around the busy summer holiday. Bomb Pop wanted to

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Kraft

Kraft partnered with Shopkick to drive sales during the holiday season Campaign Goals Kraft® was looking to boost sales of its baking products at Walmart locations during the busy holiday shopping season. Pre-shop, the brand wanted to build awareness and consideration amongst an incremental audience, and encourage shoppers to add Kraft® baking products to their

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Barilla

Leveraging video to build awareness, increase in-store engagement, and motivate sales Campaign Goals Barilla had launched a new type of Pasta, Pronto, but it had relatively low awareness with consumers.  Pronto is not like other pastas, it is prepared in one pan – no need to wait for water to boil, and no draining required.

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Tyson

Tyson Foods partnered with Shopkick to drive product awareness and consideration in the lead up to the Super Bowl Campaign Goals Tyson Foods was looking to reach shoppers in a Super Bowl shopping mindset and drive sales of Tyson Chicken Wings & Bites at Sam’s Club stores. Pre-shop, they wanted to build awareness and consideration,

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Dima Volovik

EVP of Product and Engineering

Dima Volovik is the EVP of Product and Engineering at Trax Retail — Shopkick.

Dima Volovik is the accomplished product and engineering leader who led teams to deliver innovative and commercially successful e-commerce products, marketplaces, and enterprise solutions for Amazon, Comcast, Fandango, and Universal Music. Before joining Trax, Dima was the Director at Amazon, where he led product development and Engineering for Amazon Appstore and Amazon Prime Video, CTO at Fandango, and Paciolan, head of technology at Golf Channel/Golf Now, and Global VP of Direct to Consumer Technology at Universal Music Group. Dima’s expertise includes developing consumer products, marketplaces, and enterprise solutions.

Dima grew up in Baku, Azerbaijan, where he received his MS in Electrical Engineering from Azerbaijan Oil Academy, and he currently resides in Los Angeles, California, with his family.