Back-to-school shopping trends 2020: COVID-19’s effect on purchasing habits
The 2020 school year is unlike any other in U.S. history.
COVID-19
Halloween Lives On: Americans Hit the Stores this Spooky Season
Shopkick survey finds big box will win shoppers’ dollars; majority of parents will allow their children to trick-or-treat this year Whether it be decorating the house, carving pumpkins, watching seasonal favorites, or handing out candy to trick-or-treaters, plans for this year’s Halloween festivities appear spookily similar to years’ past, despite the pandemic. Turns out, most …
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Back to school marketing: COVID-19’s impact on your omnichannel strategy
During a regular season, back-to-school spending tends to taper off in September.
‘Tis the Season: Consumers Will Turn Online to Holiday Shop During the Pandemic
Shopkick survey finds majority of holiday shoppers will make more online purchases than usual, but many plan to host normal holiday gatherings. While 2020 has been a year full of change, one familiar feeling is setting in — the holiday season will be here before we know it. With states shutting down for a second …
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A new normal: Preparing for changes in consumer behavior post-COVID-19
Consumption habits have been deeply disrupted by the emergence of COVID-19, leaving shoppers and retailers with much uncertainty about the path ahead.
America’s New Shopping Routine: Stocking Up and Spending Less
Latest Shopkick survey finds consumers in states hit hardest by new COVID cases are still shopping in-store
Americans’ Shopping Concerns Around COVID-19 Are Subsiding
More than half of consumers report shopping in-store multiple times per week
Parents, the Pandemic and Preparing for Back-to-School
Hand sanitizer, cleaning wipes and masks top the 2020-2021 school season shopping lists.
Consumers Looking Forward to Non-Essential Retailers Reopening, as Long as There Are Safety Precautions
Half of Americans plan to visit non-essential retailers within a week of reopening; Gen Z most likely to visit within first few days.
Consumers are still shopping in-store despite COVID-19, but will only make one stop
The COVID-19 pandemic has led to widespread fear, anxiety, and uncertainty across the nation. As the pandemic intensifies week to week, consumers continue to shift the way that they shop to adjust to this new normal.