Consumers are still shopping in-store despite COVID-19, but will only make one stop
The COVID-19 pandemic has led to widespread fear, anxiety, and uncertainty across the nation. As the pandemic intensifies week to week, consumers continue to shift the way that they shop to adjust to this new
American Shopping Behavior Evolving Weekly Amidst COVID-19 Crisis
Essential items remain out-of-stock on store shelves, consumers tightening belts on nonessential items. As COVID-19 continues to impact Americans’ daily lives, new updates and stricter regulations paired with growing concerns about the virus have led
80% of consumers still plan to celebrate Mother’s Day
Although the impact of COVID-19 is being felt across the country, the majority of Americans still plan on celebrating Mom come May 10. The celebration may just look a little different than last year. We
Majority of Americans Still Braving Physical Retailers Amidst COVID-19 Crisis
Consumers are spending more per shopping trip, but looking for ways to stretch their dollars.
Majority of Americans Changing How They Shop Due to COVID-19 Concerns
Most consumers are stocking up in-store, despite health concerns and empty aisles, according to the new Shopkick survey
eBook: The Year of the Customer: 6 CPG Shopper Marketing Trends to Act On in 2020
As it turns out, savvy retailers and CPG brands aren’t just setting resolutions for the New Year. Instead, they’re picking one mantra to guide all of their strategic product development, positioning, marketing, and sales decisions
eBook: 6 Trends Dominating This Year’s Holiday Shopping Season
The holiday shopping season, a time in which consumers plan to out-spend every other spending event throughout the year, is fast approaching. In order to find out how, when, and where consumers plan to shop
How consumers plan to tackle holiday shopping
The season of giving is here, meaning shopping for gifts and festive treats is top of mind for brands, retailers, and consumers alike.
Back to School Shopping Habits
While summer isn’t over just yet, the back-to-school season is upon us, and in a big way. In fact, the National Retail Federation predicts that back-to-school and back-to-college spending will reach an estimated $80.7 billion
Next best action marketing: How to leverage consumer data to offer relevant products and services
Brands are quickly learning that next best action marketing is one of the most effective ways to leverage consumer data.